Post by account_disabled on Nov 14, 2023 0:41:04 GMT -6
A Google Home or Amazon Alexa in every home! But the explosive growth did not materialize for a while… Maybe in 2020 then In any case, ComScore thinks so and predicts that 50% of all searches in 2020 will be done through voice. The consequences of voice for SEO are that long-tail keywords such as 'red sneakers' are replaced by natural language and sentences such as 'On which websites can I buy red sneakers' . Because people talk in different ways, high volume keywords will break up into many different smaller volume keywords.
Hints To prepare for this, the following actions are advised: Write content in natural language. Focus less on keywords, but on search intent. Include the questions people ask as sentences in your content. For example as photo editor a subheading. Be to the point and give short answers. Try to score the featured snippet . 7% of all voice results read the featured snippet. Use structured data. Voice is about speed! Therefore, optimize the loading speed of your page.
Local SEO becomes more important In October of 2019 , Google reported that there are 350x more searches than a decade ago for 'local' and 'near me' in combination with short-tail keywords. This is partly due to the rapid rise of mobile usage, which resulted in a whopping 500% growth for 'near me' terms in just a few years. SEO Trends: Small Business Search Trends in 2019. People know better what they want and/or how to use search engines to find what they want. By focusing on local SEO, you ensure that you are found as soon as your target group starts looking for the services or products you sell.
Hints To prepare for this, the following actions are advised: Write content in natural language. Focus less on keywords, but on search intent. Include the questions people ask as sentences in your content. For example as photo editor a subheading. Be to the point and give short answers. Try to score the featured snippet . 7% of all voice results read the featured snippet. Use structured data. Voice is about speed! Therefore, optimize the loading speed of your page.
Local SEO becomes more important In October of 2019 , Google reported that there are 350x more searches than a decade ago for 'local' and 'near me' in combination with short-tail keywords. This is partly due to the rapid rise of mobile usage, which resulted in a whopping 500% growth for 'near me' terms in just a few years. SEO Trends: Small Business Search Trends in 2019. People know better what they want and/or how to use search engines to find what they want. By focusing on local SEO, you ensure that you are found as soon as your target group starts looking for the services or products you sell.